INSTAGRAM
Instagram (also known informally as IG or Insta) is an American photo and video-sharing social networking service owned by Facebook, Inc. It was created by Kevin Systrom and Mike Krieger, and launched in October 2010 exclusively on iOS. A version for Android devices was released a year and half later, in April 2012, followed by a feature-limited website interface in November 2012, and apps for Windows 10 Mobile and Windows 10 in April 2016 and October 2016 respectively. The app allows users to upload photos and videos to the service, which can be edited with various filters, and organized with tags and location information. An account's posts can be shared publicly or with pre-approved followers. Users can browse other users' content by tags and locations, and view trending content. Users can like photos, and follow other users to add their content to a feed.
The service was originally distinguished by only allowing content to be framed in a square (1:1) aspect ratio with 640 pixels to match the display width of the iPhone 4, 4s, 5, 5s and SE, these restrictions were later eased in 2015 with an increase to 1080 pixels. The service also added messaging features, the ability to include multiple images or videos in a single post, as well as "Stories"—similar to its main competitor Snapchat—which allows users to post photos and videos to a sequential feed, with each post accessible by others for 24 hours each. As of January 2019, the Stories feature is being used by 500 million users daily.
After its launch in 2010, Instagram rapidly gained popularity, with one million registered users in two months, 10 million in a year, and 1 billion as of May 2019. In April 2012, Facebook acquired the service for approximately US$1 billion in cash and stock. As of October 2015, over 40 billion photos had been uploaded to the service. Although praised for its influence, Instagram has been the subject of criticism, most notably for policy and interface changes, allegations of censorship, and illegal or improper content uploaded by users.
As of December 2019, the most-followed person is footballer Cristiano Ronaldo with over 191 million followers, and the most-followed woman is singer Ariana Grande with over 168 million followers.
As of January 14, 2019, the most liked photo on Instagram is a picture of an egg, posted by the account @world_record_egg, created with the sole purpose of surpassing the previous record of 18 million likes on a Kylie Jenner post. The picture currently has over 53 million likes.
HISTORY OF INSTAGRAM.
Instagram began development in San Francisco, when Kevin Systrom and Mike Krieger chose to focus their multi-featured HTML5 check-in project, Burbn, on mobile photography. As Krieger reasoned, Burbn became too similar to Foursquare, and both realized that it had gone too far. Burbn was then pivoted to become more focused on photo-sharingThe word Instagram is a portmanteau of instant camera and telegram.
2010: Beginnings
On March 5, 2010, Systrom closed a $500,000 seed funding round with Baseline Ventures and Andreessen Horowitz while working on Burbn. Josh Riedel joined the company in October as Community Manager,Shayne Sweeney joined in November as an engineer,and Jessica Zollman joined as a Community Evangelist in August 2011.
The first Instagram post was a photo of South Beach Harbor at Pier 38, posted by Mike Krieger on July 16, 2010 at 5:26 PM.
Kevin Systrom's first post, which came a few hours later (9:24 PM), has been wrongly attributed as the first Instagram photo due to the earlier letter of the alphabet in its URL.This photo shows a dog in Mexico and Systrom's girlfriend's foot. The photo had been passed through Instagram's X-PRO2 filter.
2011: Major funding
In February 2011, it was reported that Instagram had raised $7 million in Series A funding from a variety of investors, including Benchmark Capital, Jack Dorsey, Chris Sacca (through Capital fund), and Adam D'Angelo.The deal valued Instagram at around $20 million. In March 2012, The Wall Street Journal reported that Instagram was raising a new round of financing that would value the company at $500 million,details that were confirmed the following month, when Instagram raised $50 million from venture capitalists with a $500 million valuation. Joshua Kushner was the second largest investor in Instagram's Series B fundraising round, leading his investment firm Thrive Capital to double its money, after the sale to Facebook.
FEATURES AND TOOLS
Users can upload photographs and short videos, follow other users' feeds,and geotag images with the name of a location.Users can set their account as "private", thereby requiring that they approve any new follower requests. Users can connect their Instagram account to other social networking sites, enabling them to share uploaded photos to those sites. In January 2011, Instagram introduced hashtags to help users discover both photos and each other. Instagram encourages users to make tags both specific and relevant, rather than tagging generic words like "photo", to make photographs stand out and to attract like-minded Instagram users.In September 2011, a new version of the app included new and live filters, instant tilt–shift, high-resolution photographs, optional borders, one-click rotation, and an updated icon. In August 2015, Instagram started allowing users to upload full-size landscape and portrait photos and videos onto the service, dropping the previous requirement of a square frame. In August 2016, Instagram added a zoom feature that allows users to pinch-to-zoom the screen to virtually zoom in on photos and videos.
In September 2016, Instagram removed Photo Maps, which previously allowed users to see a map of their geotagged photos. An Instagram spokesperson stated that "Photo Map was not widely used, so we've decided to remove the feature and focus on other priorities".[104][105] In December 2016, Instagram introduced a feature letting users save photos for later viewing. Bookmarked posts get added to a private page in the app.[106][107] The feature was updated in April 2017 to let users organize saved posts into different collections.[108][109]
In February 2017, Instagram announced that users would be able to upload up to ten pictures or videos to one post, with the content appearing as a swipeable carousel.[110][111] The feature originally limited photos to the square format, but received an update in August to enable portrait and landscape photos instead.[112][113] In May, Instagram updated its mobile website to allow users to upload photos, and to add a "lightweight" version of the Explore tab.[114][115] Later in May, Instagram added an "Archive" feature, letting users hide posts in a private storage area, out of visibility for the public and other users. The move was seen as a way to prevent users from deleting photos that don't garner a desired number of "likes" or are deemed boring, but also as a way to limit the "emergent behavior" of deleting photos, which deprives the service of content.[116][117] In August, Instagram announced that it would start organizing comments into threads, letting users more easily interact with replies.[118][119] In April 2018, Instagram launched its version of a portrait mode called "focus mode," which gently blurs the background of a photo or video while keeping the subject in focus when selected.[120]
Instagram shopping allows users to tap on a product they like in Stories and Feed and click a tag that takes them to the company's product list. Users can also build a shopping list inside the platform by tapping on a tag and saving it.[121] The Checkout feature was added in a later stage which allows users to buy products in app.[122] In 2019, Apple pulled app that let users stalk people on Instagram by scraping accounts and collecting data.
Thats all.
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